Blue Flower

While hard as it might be, although letting visit of your website designing strategies and playing the customer could possibly be of benefit in the long run.

I know the things you are saying, you have been in the world wide web designing business long enough to be aware of what functions and wont doesn’t, what would my own customer find out? Well after approaching web design in the same manner, I’ve unfortunately got no other choice but for give in to my best laid ideas and comply with the hopes of my personal customers.

Development of good websites usually means that this has to be appealing to the eye, and being totally functioning with regards to Search Engine benefits, but ultimately it must display professionalism to get the business manifested.

Making sure that you comply with W3C Standards (W3C Markup Affirmation Service) with respect to both HTML CODE and CSS validation is normally paramount to good design and style and development (but not essential for good Yahoo PR, I will discuss in later posts), so when designing we prefer to use bottom part HTML format and CSS text typeface like Tahoma 11pt, to produce neat easy to read text and nice webpage image styles.

I will list some cases of where letting travel has rewards for each party involved and how in some conditions actually lead to little or no online traffic for the web site.

Case Study 1 ) Architectural Company flash and font things

Our customer wanted the use of Flash elements to display a lot of architecture photos with a nice fade between images and changes to unique CSS Font used Tahoma 11pt font and replace by Century Gothic 11pt, which is used in all their very own logos and architecture design work.

As most would know embedding Flash files into your webpage results in W3C Validation undefined source inability, thus rendering the site Incorrect Markup. Following explaining this, the customer sensed the need to have a nice graphical flash style impression far outweighed the importance of quality valid HTML Transitional Markup. To them the look and opinion of their website to their clients was far more advantageous than complying considering the W3C.

In addition , they wanted the use of the Century Medieval font instead of Tahoma. By simply design 100 years Gothic includes a much larger font height than Tahoma and when used improved the web page height larger than when using Tahoma thus resulting in the site exhibiting with slide bars once view beneath 1024 times 768 image resolution, where recently it built in the whole web page perfectly.

Finally the customer accomplished the desired affects they wished for and eventually it is the customer who often knows ideal.

Example 2 . Field supplier turns into boxed in

Our customer had started a new organization supplying card boxes for the purpose of moving and packing. They wanted a basic site with heavy visual image elements and minimum text in the home page.

Trying to explain to the customer the role of text centered search engines results and that having no legible text for the home page could limit the visibility, that they choose design over benefits. Why you could ask would a company limit their probability of being found on search engines? Very well the question still burns with us too, but since mentioned before the customer at all times knows best and the decision was entirely theirs to make.

Their philosophy was straightforward, their website was purely to be employed as a research guide instead of the source more business, as their marketing strategies will be enough to garner frequent business.

To this day I nonetheless wonder as to why they limited their marketability and in particular their website which is often online and may be searched all the time of the day.

So in summary the best laid plans of rats and guys (well in cases like this web designers) can be a utter waste of good management since what I possess stated almost all along the fact that the customer usually knows ideal and finally they are the ones paying for your service so sometimes is considered best to lay down your firearms and acknowledge defeat.